Overcoming Shoulder Season in the HVAC & Roofing Industries with Expert Estee Jaacovi & Rich Rogers

Shoulder season is something that makes both roofing and HVAC contractors alike nervous.  It’s those traditionally “slower” months in between your busy season.  However, shoulder season doesn’t have keep you up at night if you properly plan for it.
 
CertainPath Coaches Estee Jaacovi (HVAC) and Rich Rogers (roofing) talk about how to manage shoulder seasons in their respective trades. They share insights like how to:
·        Prepare for shoulder seasons months in advance.
·        Outbound current and previous customers in a way that immediately impacts your call volume.
·        Properly cloverleaf neighborhoods near jobs that wins homeowners over, rather than them asking you to leave.
·        Market your business to reduce the sting of shoulder season, and how to market yourself during shoulder season.
·        Utilize training in a way that ensures your people are doing the very best on every single opportunity.
·        Use the shoulder season as an opportunity to refine your operations, which allows for smoother and more profitable growth.
·        And so much more!
 
Show Notes
The Successful Contractor Podcast is a part of the CertainPath family.  CertainPath builds successful home service businesses—and has for 25 years.  We do it by providing contractors with a proven path to success, professional coaching, software solutions, and a member community of 1,100+ strong. Doubling your sales, with a 20% net profit, and an inspiring company culture is ALL possible.  Let us show you the way.  With CertainPath, Success is Made Certain. Visit www.mycertainpath.com for more information. Thank you to our sponsors:
 
RoofSnap. Are you tired of spending hours measuring and estimating roofing jobs? RoofSnap is here with powerful tools to provide fast measurements and estimates that simplify and speed up the sales process. When you order roof measurement reports, they arrive in your inbox in as little as two hours —or sixty minutes or less with rush delivery. Or draw your own roof measurements and receive your report in minutes. CertainPath members can try out a free seven-day trial of RoofSnap. If you subscribe after your trial ends, you’ll get five free measurement reports –plus one extra free report if you sign up by June 30th. Don’t miss the chance to simplify your roofing process and boost your bottom line! Look for RoofSnap in your CertainPath portal to get started today.
 
American Standard. Did you know the American Standard Home app gives homeowners control over their American Standard smart comfort system from the palm of their hands? Give them the power to adjust temperature hot or cold, set schedules, monitor usage and optimize energy from anywhere. The American Standard Home app gives homeowners the ability to control how their environment feels so they can create their perfect cozy space. Download the American Standard Home App on the App Store or get it on Google Play.
 
Synchrony – Are your customer’s reluctant to share their personal financial information with your sales team?  Help eliminate any customer concerns by allowing them to apply for financing using their personal device with Synchrony’s Direct to Device technology.  This completely paperless process not only saves time, it helps reduce input error and frees your sales representative to handle other tasks.  Customers can apply using Direct to Device through a secure email sent to their device or by scanning a custom QR code.   For more information on Direct to Device and how to get set up, call your Synchrony sales team at 877 891-9803 or visit toolbox.syf.com  

 
Yellowstone Local.  Are you a home service company struggling to find experienced employees to hire? Then you need to schedule a meeting with Yellowstone Local, the undisputed leader in helping home service companies build high performing teams. Yellowstone Local doesn't just fill open positions; they shift your entire recruiting paradigm. Changing your brand into a magnet for amazing people and helping you hire people that embody your vision, your drive, and your commitment to excellence. With an intentionally extensive approach, you’ll have a partner that builds and executes the entire process for you, saving you time and money while getting the best results. So in an industry where your product is your people, don’t settle for less where it matters most. Visit Yellowstonelocal.com today and experience a different way to hire. For more information, contact Warren Lentz at (512) 962-2638 or warren@yellowstonelocal.com
Overcoming Shoulder Season in the HVAC & Roofing Industries with Expert Estee Jaacovi & Rich Rogers
Broadcast by