Barry Bourassa of SGI talks about the extreme value of coaching—not just training—your people.

What’s the difference between training and coaching? At SGI, we talk so much about the value of training—and the impact is undeniable. Those companies that train their people both technically and in the art of sales and communication do exponentially better and have incredibly happy customers. But training alone doesn’t make for a happy employee… It can make a successful employee, but not one who enjoys what he does and will stay with you for the long haul. Given the limits of talented people in the trades, we need to hold onto every great employee we have. In this episode, SGI Coach Barry Bourassa shares his professional coaching background and explains the incredible value of coaching your people, not just training them.
Welcome to The Successful Contractor Podcast, Powered by Success Group International (SGI).  A show for residential contractors about residential contractors…  We chronicle business journeys, share insights, and celebrate successes in this wonderful industry.  Thank you to our sponsors:
 
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Barry Bourassa of SGI talks about the extreme value of coaching—not just training—your people.
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